Hampshire roots. London edge. Made by people who were tired of wellness that felt like a lecture.
Make the highest-quality CBD and wellness products in Britain — tested twice, priced fairly, and designed to actually fit into real life. Not a spa retreat. Not a prescription. Just something that works, whenever you need it.
In 2019, two friends from Hampshire — a food scientist and a graphic designer — were frustrated by the CBD market. Everything was either clinical and boring, or bold claims with zero evidence. They wanted something honest, well-designed, and genuinely good.
They started in a kitchen. They broke a lot of batches. They sent test orders to friends and asked for brutal feedback. By summer 2020, they had three products, a proper lab partner, and their first 200 orders.
Today Pure THC UK ships across the UK, has a full product range, and still tests every single batch. The kitchen is gone. The standards haven't moved.
Founded in a kitchen in Hampshire. First batch of gummies. First failed batch. Second attempt: actually good.
First lab partnership with Phytoanalytik Bristol. First 200 orders shipped. Zero returns in month one.
Launched vapes and drinks range. Featured in VICE and Time Out. Moved to a proper production facility.
Hit 10,000 customers. Launched the bundle range. Started the affiliate programme. First wholesale account signed.
Named in Hypebeast's "brands to watch" list. 25,000 customers. Launched same-day London despatch.
48,000+ customers. New drop season every quarter. Still testing every batch. Still made in Britain.
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Shop Now →Only 47 starter bundles left at launch pricing. After that, full price.